5 ways sustainability

5 Ways to Increase Sustainability in Your Fashion Brand Today

‘Sustainability‘ is the buzzword of today’s fashion industry. It is the key concentration for today’s generation and fashion brands. An...

social media marketing

Social Media Unlocked – New Dimension for the Fashion Industry

In recent years, social media has become an effective marketing tool, it has not only created a new dimension of...

cop26 summit

COP26 Summit – Environmental Conference Explained and Fashion In...

With the COP26 summit in the headlines ever since it kicked off on the 31st of October, there are many...

macro vs micro trends

Micro vs Macro Trends In Fashion 2021 – Positive or Negative?

In regards to trend growth – there is a big difference between micro trends and macro trends and how the...

ethical moves carbon footprint

Sustainable and Ethical Moves – What are Big Brands Doing in Ter...

Increasingly, customers want to have a positive sustainable and ethical impact on the environment. Research shows that 88% of consumers...

the pros and cons of cgi models

CGI Models: The Advantages and Disadvantages in the 21st Century

What are CGI models? The future of fashion marketing has arrived with CGI. CGI is also known as Computer Generated...

Genderless Fashion Blog

Genderless Fashion – Potential for Growth in 2021/22?

What is Genderless Fashion? Genderless or gender-neutral fashion has become an increasingly prominent topic over the last few years within...

ethical manufacturing

Ethical Clothing Manufacturing for 2021

Why should you adopt ethical manufacturing practices for your brand in 2021? It is no secret, today’s compulsive shopping habits...

new fashion brands

5 Things Successful New Fashion Businesses Have In Common!

Ever wondered what successful fashion businesses are doing to be at the top of their game? Many will have similar...

9 Exciting New Pantone Colour Trends!

In 2021, the colour trends you are going to see will largely feel calming and uplifting. We’re not going to...