24th June 2019: FashMash Poineers; Reimagining Retail Experiences with MatchesFashion.com – Chanodil

24th June 2019: FashMash Poineers; Reimagining Retail Experiences with MatchesFashion.com

Posted by : Priya Gogna | June 18th, 2019

Reimagining Retail Experiences with MatchesFashion.com

 

When MATCHESFASHION.COM opened its Carlos Place townhouse in London in late 2018, it brought to life the modern retail experience the industry had been waiting for. Led by chief brand officer, Jess Christie, it reached beyond retail to include a cultural calendar which included in-conversation events, live music, fine dining and art installations alongside exclusive designer collaborations and bespoke private shopping experiences.

This is a business that opened with a single shop over 30 years ago, yet has evolved into an online destination. We’ll dig into how they balance the physical and digital experience for a global audience, what exactly it takes to execute such high quality experiences with the regularity that the team does, how the digital and physical worlds combine, and just what the business has in-store on a global level ahead.

 

To find out more, visit the site: https://www.fashmash.co.uk